Month: November 2016

Why People Give to Charity

If you read my blog post last week, you learned a little bit about why some people don’t give to charity; this week, as we enter the season of giving, I decided to take a look at some of the reasons why people choose to give their money to those less fortunate. On a personal level, it’s great to….. From a philanthropic perspective. if you’re hoping to entice people into donating to your charity, you first need to understand why people are donating their money and what their motives are for giving. Maximize your business’s efforts to raise money by checking out some of the top reasons why people choose to give.

  1. The cause hits close to home.
    • This can be in both a figurative and a literal sense; people are more likely to help out a cause in an area near them, and people are going to feel drawn to causes that raise awareness and benefit particular hardships they’ve personally endured. Consider if you were raised in the foster system — as an adult, you would likely want to benefit other children who are currently sharing in that experience.
  2. They’re looking to make a difference.
    • In times of crisis, it’s easy to feel powerless in the face of calamity. For this reason, people often choose to give their money because they are looking to affect positive change and make lives better for a specific group of individuals. If you are moved by the plight of an impoverished nation, you’re going to seek out ways that your donation can directly benefit them and improve their lives.
  3. They want to give back to something that benefited them.
    • If a particular cause or organization made a lasting impact on your life in one way or another, you’re likely going to want to give back once you’re financially able; for example, if your house were to burn down and you receive assistance from the Salvation Army or the Red Cross, you’re going to be more likely to make a routine of donating to them in an attempt to give back and show gratitude for all the help you were given.
  4. They want to preserve a legacy.
    • Many academic and athletic scholarships are given in honor of — and in the name of — a loved one as a way to preserve their memory long after their lives are over. Some people choose to start scholarships or grants to donate to people or organizations that help to carry on the vision of the loved one who has passed away. Other people, like Bill and Melinda Gates, have decided to use their incredible wealth to build one of the world’s largest nonprofits so that their money could keep helping others long after they’re gone.

There are many reasons why people choose to give to charity, but the important thing to remember is that people give with their hearts and not their heads. That’s not to say that people are going to give mindlessly; rather, people are more likely to give to causes that appeal to their emotions and their basic human instincts.

lloyd claycomb millennials philanthropy

Millennials in Philanthropy

You’ve probably heard the term millennial used before to describe the generation of young adults born between 1980 and 1999. There are a staggering 80 million of these young adults living in the United States alone. There’s an awful lot of discussion around the millennial generation. Some call them entitled while others call them innovative. What we are not hearing a lot about, is their philanthropic efforts.

They give more.

Millennials may not have as much disposable income as those of the generations above them, but it certainly is not hindering their giving. An astounding 84 percent of millennials donated to charity in 2014 alone. That’s a lot of giving. Those donations also averaged to about $481 per person. These young adults are making a huge difference in shaping philanthropy.

They volunteer more.

Young adults are not just giving money, they are volunteering their time too. It’s estimated that over 70 percent of millennials are volunteering in some capacity. They don’t just volunteer at the first place they can find either. Most millennials look for areas that they can use their skills to maximize their time and do the most good.

Influenced by social media.

It’s probably not much of a surprise, but millennials are heavily influenced by their peers and social media. Remember the ALS ice bucket challenge? It was a viral social media campaign that caused an enormous influx of donations to the ALS Association. This was only one campaign, but social media shed light on the cause and millennials stepped up to the plate with their smartphones and their wallets.

Issue based donors.

Lastly, millennials are often issue based donors. They donate their time and money to causes they feel strongly about. Largely, these causes are social issues or things pertaining to children. Millennials also do their homework when it comes to their donations. They want to know how the money is going to be used before they are ready to give. They understand it’s not enough to simply give, you need to be giving to causes you believe in.

Millennials are the largest living generation to date. By 2020, they will make up 50 percent of the workforce and be a third of the adults living in the US. These numbers are huge and so is the impact they have. As they come into more money and settle into careers, we are going to see their efforts make even more of a wave than we already are.

lloyd claycomb Why People Don't Give to Charity

Why People Don’t Give to Charity

Helping those less fortunate than yourself is a great way to make a difference while spending your money, and many people across the country are seeing the benefits themselves. Each year, the number of people donating and the amount they’re giving increases; in 2015, the total amount donated to charitable organizations was $373.25 billion, an increase of 4% (adjusted for inflation) from 2014. However, with all that people are giving and all the good that’s being done, for some reason or another, some people still don’t see the need to donate their money to benefit others. Here are some of the top reasons why people don’t give to charity, and why they should anyways.

We feel most strongly connected with those closest to us.

In terms of intimacy as well as geographical distance, we are more likely to give to causes or victims that are close to us than we are to help long-distance. Australian philosopher Peter Singer noted that, while Americans generously gave over $1.5 billion in disaster relief to the victims of the 2004 tsunami in Indonesia, their donation during Hurricane Katrina of $6.5 billion  was more than four times as much; to put this into perspective, 1,600 people were killed during Hurricane Katrina while 220,000 were killed in the tsunami. Our overwhelming interest in helping only those closest to us has lead to only 5% of the country’s donations being sent to help on an international level. While you may not feel as though you need to give because your home is not directly being affected by a tragedy or plight, there are countless people out there who are and could greatly benefit from your help.

“I need my money for my family.”

Providing for your family and those dependent on you should always be your number one concern when it comes to money. However, even between bills, loans, and saving for the future, there are ways that you can still contribute without digging into your family’s future. First, look for little expenditures in life you could give to others instead; maybe give up your morning coffee one day a week and set that money aside for charity. Next, identify charitable organizations that have a track record of being reliable and effective, then target your donations to them for the maximum impact for your dollar.

We don’t think our contribution makes a difference.

In times of crisis, it’s not uncommon to see celebrities or other public figures donating tens of thousands of dollars towards the cause, which can make your $10 or $20 donation feel irrelevant. However, in some of the most impoverished nations, the smallest donations can make a huge impact. In fact, the organization Project Healthy Children (PHC) has developed a fortification operation that can feed a person for an entire year for less than a dollar. With the varying costs of living around the world, a small amount of money in the United States can go a long way in other countries in need.

We assume someone else will do it.

Often referred to as the “bystander effect,” we as humans have a tendency to believe that, even if we don’t lend a hand, there’s someone else who will pick up the slack. This belief allows us to quiet our consciences and feel as though we contributed by giving thought to helping without actually helping at all. Instead of letting the burden of responsibility fall to someone else, be proactive and affect change by helping out in whatever way you can.

lloyd claycomb grateful

3 Ways to Stay Grateful

As the holiday season approaches, it can become very easy to get wrapped up in things. While there’s nothing wrong with being excited about new toys, there’s something to be said for being grateful. Unfortunately, many people stop being terribly grateful the moment they can’t get what they want. If you need a bit of help appreciating what you have today, you might want to look at the ideas below.

Spend Five Minutes Thinking About the Past

One of the hardest things for most people to admit is that they have it better now than they did in the past. While many people romanticize the past, it’s not too hard to remember that life is always about moving forward. If you want to be grateful for what you have today, take a few moments to think about what you didn’t have in the past. You had times when you struggled or when you could barely make ends meet, and being able to move past that is a major accomplishment. It’s much easier to be grateful when you remember that things haven’t always been so good.

Volunteer!

Perhaps the best way to stay grateful is to work for the betterment of others. Go out and volunteer, and not just during the holidays. If you really care about others, you’ll go after those positions that have little glamour and require quite a bit of work. While the work might be hard, it will also teach to start valuing what you already have. A bit of volunteering is good for the soul, and it’s also great for those who want to be a bit more grateful for what they already have. Volunteer organizations are always on the lookout for help, so make sure you get out there!

Catalog What You Have

You’d be amazed by all the assets you actually have in your life. Take a few minutes to write down everything that’s in your house. If you find that too overwhelming, just write down everything that is in the room in which you are currently sitting. Once you realize the sheer amount of things you have, you’ll realize that you’re so much better off than most people have been during human history. It’s easier to feel like you aren’t doing well when you ignore what you have, so take a look around you in order to feel grateful.

Staying grateful is a process that requires a good deal of vigilance. Get out there, help others, and keep track of what you actually have today. If you can do all of that, you’ll find it easier to be honest about where you are in life – and much easier to be grateful for those things that benefit you now.

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